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Transcend: Is Passion enough to make your business successful?

We all have a heart’s desire and passion for fulfilling a dream. Some of us chase it by working hard day and night and go back to sleep with eyes filled with a glimmer of hope. While others just want to keep their lid shut and continue dreaming because they do not have what it takes to fulfill that passion. Everyone is passionate about something.An aspiring musician is passionate about composing his music, a writer is passiona...
Business

An alternative to MBA in family business management

MBA is the flagship degree program for most young professionals in India who want to take a big plunge towards better salary compensation by converting into a Blue collar position. It has been a consistent practice because every professional hopes to earn a handsome package through placements. However, for millennials who have a family business to manage, there are better alternatives available in the present day....
Business

Family Business Succession Planning: 2022 Guide

Family Businesses are often an emotional entity that has been nurtured over the years by passing down the empire from one generation to another. Things stand different when family members run a business empire instead of people from outside. As the family business leader contemplates the future of business, the time arises to lay down a family business succession planning.Like any other business during the pandemic, the family...
Business

Struggling to manage your expenses in your new startup venture?

All entrepreneurs struggle with expenses and how to manage them after a few months of starting a new business. This is because expansion necessitates increased overhead, supplies, and payroll costs. As a result, it is critical to cut unnecessary business costs. Cutting costs isn’t easy; it usually requires entrepreneurship and innovation, creativity and experimenting with new ideas you might not have considered before. I...
Business

Niche market and how it helps in creating business ideas

What is a niche market? A niche market is a subset of a larger market which is more focused and targets a very specific consumer need by selling specialized products or services. Companies concentrate on specialized markets in order to better serve a specific customer than competitors who aim for a broad audience. Correctly identifying a niche market and its audienc...
Business

Why Social Media presence boosts a business

With the advent of digitization, along with the outbreak of the coronavirus, several businesses have adapted to a social media presence. Be it on Facebook or on corporate networking platforms like LinkedIn, businesses can be spotted everywhere. Several start-up courses include a social media model in their curriculum to teach the students about...
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