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Struggling to manage your expenses in your new startup venture?

All entrepreneurs struggle with expenses and how to manage them after a few months of starting a new business. This is because expansion necessitates increased overhead, supplies, and payroll costs. As a result, it is critical to cut unnecessary business costs. Cutting costs isn’t easy; it usually requires entrepreneurship and innovation, creativity and experimenting with […]

Niche market and how it helps in creating business ideas

What is a niche market? A niche market is a subset of a larger market which is more focused and targets a very specific consumer need by selling specialized products or services. Companies concentrate on specialized markets in order to better serve a specific customer than competitors who aim for a broad audience. Correctly identifying […]

Why Social Media presence boosts a business

With the advent of digitization, along with the outbreak of the coronavirus, several businesses have adapted to a social media presence. Be it on Facebook or on corporate networking platforms like LinkedIn, businesses can be spotted everywhere. Several start-up courses include a social media model in their curriculum to teach the students about the importance […]

Innovation Is a Part of an Entrepreneur’s DNA

Innovation and Entrepreneurship are two important aspects that go hand in hand to build a successful business. In today’s highly competitive world, innovation is the one thing that stands out and sets you apart from the rest of the crowd. As an entrepreneur, innovation is the key to build your start-up and make it competitive […]

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